Privacy Policy

Last updated: September 22, 2026

Chosen Lane (“Chosen Lane,” “we,” “us,” or “our”) operates chosenlane.com and related services. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit the website, place an order, contact us, use a customer account, interact with our marketing, or otherwise use our services.

Chosen Lane is powered by Shopify, which provides the ecommerce platform and technology used to operate our store.

Information We May Collect

  • Contact information: name, email address, phone number, billing address, and shipping address.
  • Order information: products viewed or purchased, cart activity, order history, returns, refunds, and transaction status.
  • Payment-related information: processed by Shopify and payment providers. Chosen Lane generally does not directly store complete payment-card credentials.
  • Account information: login and account preferences where customer accounts are used.
  • Communications: customer-service messages, reviews, return requests, feedback, and information you voluntarily provide.
  • Technical information: IP address, browser, device, operating system, approximate location, cookie identifiers, and similar data.
  • Usage information: pages viewed, links clicked, referral source, product views, cart activity, and interactions with our site or advertising.

How We Collect Information

We may collect information directly from you, automatically through cookies and similar technologies, from Shopify and service providers that help operate the store, and from advertising, analytics, fulfillment, payment, fraud-prevention, and customer-support partners.

How We Use Information

  • Process, verify, fulfill, ship, and support orders;
  • Provide customer service;
  • Operate accounts and remember preferences;
  • Detect fraud, abuse, or security incidents;
  • Improve products, merchandising, and website experience;
  • Measure site and advertising performance;
  • Send marketing communications when permitted;
  • Personalize content or advertising where allowed;
  • Comply with legal obligations and enforce our terms.

Cookies, Analytics, and Advertising

We and our service providers may use cookies, pixels, tags, SDKs, and similar technologies to operate the site, remember preferences, measure usage, help prevent fraud, analyze marketing, and support advertising.

When enabled, analytics or advertising services may include Shopify, Meta, Google, and other providers. These companies may receive information about your browser, device, site interactions, purchases, or related activity subject to their own privacy practices and applicable law.

Depending on where you live, certain disclosures for targeted or cross-context behavioral advertising may legally be treated as a “sale” or “sharing,” even when no money changes hands. Where applicable, you can use our Your Privacy Choices page or other available controls.

How We Disclose Information

We may disclose information to Shopify, payment processors, fulfillment providers, shipping carriers, cloud and IT providers, analytics services, advertising platforms, fraud-prevention providers, customer-support tools, professional advisers, and other service providers that perform legitimate functions for the store.

We may also disclose information when you direct us to do so, when required by law or valid legal process, to protect rights or safety, investigate fraud or abuse, or in connection with a merger, financing, sale, restructuring, or similar business transaction.

Shopify

Our store is hosted by Shopify. Shopify processes personal information to provide ecommerce, checkout, analytics, security, fraud-prevention, and related services. Information submitted through Chosen Lane may therefore be processed by Shopify and its service providers under Shopify's own privacy terms.

Payment Processing

Payment information is handled by Shopify and/or the applicable payment provider. Payment providers may process payment details, billing information, fraud signals, and transaction information under their own policies.

Fulfillment and Shipping

To fulfill and deliver an order, necessary information such as name, shipping address, contact details, and order contents may be provided to fulfillment partners and carriers.

Marketing Communications

If you opt in to promotional communications, you can unsubscribe using the unsubscribe option in the message. Even after opting out of marketing, we may send transactional or service-related communications about orders, accounts, security, returns, or support.

Retention

We retain information for as long as reasonably necessary for purposes such as fulfillment, support, accounting, fraud prevention, dispute resolution, legal compliance, and enforcement of agreements. Retention periods vary by data type and legal requirement.

Security

We use reasonable safeguards designed to protect personal information, but no website, transmission, or storage method can be guaranteed completely secure. Protect your account credentials and use care when sending sensitive information online.

Children

Chosen Lane is not intended for children to make purchases without appropriate parent or guardian involvement where required. If you believe a child provided personal information improperly, contact support@chosenlane.com.

Your Privacy Rights

Depending on where you live, you may have rights to request access, correction, deletion, or a copy of certain personal information; to object to or restrict some processing; or to opt out of certain targeted advertising, sale, or sharing activities. Rights may be subject to legal exceptions and identity verification.

Submit requests through available store controls, our Your Privacy Choices page where applicable, or by emailing support@chosenlane.com.

International Processing

Chosen Lane, Shopify, fulfillment partners, and other providers may process information in countries other than where you live. Where required, legally recognized safeguards may be used for international transfers.

Third-Party Websites

Links to third-party websites or services are governed by those third parties' privacy practices. Review their notices before providing information.

Changes to This Policy

We may update this Privacy Policy to reflect changes in technology, law, services, or business practices. The current version will be posted with its updated date.

Contact

For privacy questions or requests, email support@chosenlane.com. Chosen Lane is based in Colorado, United States.

A Thank-You From Chosen Lane

As a thank-you for visiting Chosen Lane, use code CHOSEN10 for 10% off an eligible future order. Promotional terms, exclusions, and availability shown at checkout apply.

Questions? Email support@chosenlane.com.